Middle Atlantic Products announced that Gordon Wason has joined the company as business development manager — broadcast east, and Douglas Robertson has been hired as business development manager — broadcast west. In these positions, Wason and Robertson are responsible for working with engineers, integrators, distributors, and end-users within the broadcast/broadband industry, helping to educate them on the company's product offering and offering solutions to manage their projectsmore effectively. They will work closely with the Middle Atlantic direct sales teams to bring value to the customer by providing training and project support as well as helping to identify and manage issues as they arise.
"Gordon and Doug are not only accomplished business development professionals with proven track records, but they have a gift for spotting trends early and putting that knowledge into action in a way that benefits the company and the customer alike," said Rob Riccitelli, VP of sales, Middle Atlantic. "Their broad experience and relationships in the broadcast industry will be especially helpful as we focus on increasing our presence in the broadcast vertical."